Colour My Wall Success Story: Increased Organic Traffic and Revenue.
About Client
Our client, Colourmywall.co.uk, Wall Stickers Company providing personalised products and wall art. Designed & manufactured in UK. Easy to use & nationwide delivery.
Objectives
The company's website was designed specifically to showcase its wall sticker design and manufacturing services. The primary goals were to establish a strong organic presence, improve website ranking, drive traffic, and increase revenue.
We have seen a significant improvement in organic traffic and a tremendous impact on ROI through DigiXl Media strategies. We are very happy with the pace of work along with the results. They have performed well.
Shahina Khandhia - Project Manager
Challenges
Intense competition in the Wall Sticker Design & Manufacturing industry
High Bounce Rates
Poor Design And User Experience
Poor Content Quality & Readability
Local Ranking Not Optimized
Required Wall Decor & Products Pages Ranking
Less High-Quality Backlinks
Lack Of Brand Awareness
Competing With Established E-Commerce Websites With Large Budgets
Inadequate Mobile Optimization
Issues With Website Speed And Performance
Difficulty In Targeting Specific Demographics Or Audience Segments
Challenges In Adapting To Algorithm Updates And Search Engine Trends
Solutions
Technical SEO audits were conducted to identify and fix any technical issues with the website (page speed, schema markup, indexing issues).
Intense competition in the Wall Sticker Design & Manufacturing industry: Conducted in-depth keyword research to identify long-tail keywords and niche markets that were less competitive.
Implemented on-page optimization techniques (content refinement, meta tag improvements, image optimization)
Poor Content Quality & Readability: Created high-quality, informative content that was relevant to the target audience and optimized for search engines.
Local Ranking: Optimized the website for local search by including relevant keywords and phrases in the website content, title tags, and meta descriptions. Additionally, created and managed Google Business Profile listings.
Wall Decor & Products Pages Ranking: Created dedicated landing pages for each wall decor product category and product. Optimized the landing pages for relevant keywords and phrases.
High Bounce Rates: Improved website design and user experience to make the site more engaging and easier to navigate.
Challenges In Adapting To Algorithm Updates And Search Engine Trends: Monitored search engine algorithms and trends closely and Made necessary changes to the website and SEO strategy to adapt to algorithm updates and search engine trends.
Built high-quality backlinks from reputable industry sources.
Monitored performance and made data-driven adjustments.
Achieved significant improvement in search engine rankings.
Contributed to a substantial boost in company revenue.