What is Social Media marketing?

Social media marketing is one of the most important digital marketing channels today. Consumers spend a considerable time on social networks looking for products, reading reviews, and even taking the first steps in the purchase cycle. This has made this channel one of the preferred spots to engage prospects, drive website traffic, increase sales and revenue, and build your brand.

Which social media platforms are included in social media marketing?

There are a host of social media platforms available today, which you can leverage to engage your audience. This includes Facebook, Twitter, LinkedIn, Snapchat, YouTube, Instagram, Messenger, Reddit, Pinterest, and others. However, depending on the platform that your target audience frequents, you can choose the best fit for your business. Not every platform may work for you so you’d need the experts to evaluate your audience and help you identify the best platforms that you can include in your marketing strategy.

How does a social media manager help?

Your social media manager is the bridge between your business and your target audience on social platforms. The manager evaluates your audience’s behavior and preferences and accordingly devises strategy to best engage them so as to promote your business that result in sales. He/she should be able to manage all your social media marketing campaigns and based on the results, tweak the strategies to derive the best.

How does DigiXL Media track SMO success?

The moment you sign up with DigiXL Media for social media marketing services for your business, you will be assigned a dedicated social media manager. He/she will be your one-point contact regularly updating you with your campaigns’ performance reports. To track the success of a campaign and all other engagement activities, your manager will make use of a host of tools that capture the different metrics. Some of these tools are free and allow you deep insights such as Google Analytics, Facebook Insights, Buffer, Pinterest Analytics and others.

What makes DigiXL Media different from other social media marketing companies?

Our passion to deliver and transform businesses make DigiXL Media stand apart from other social media marketing companies. Our SMO experts have years of experience in effectively managing high-impact campaigns and monetizing social activities through relentless efforts. Our knowledge of using the different social platforms comes as an added advantage to our partners.

Social Media Services - Social Media Marketing Company in India : DigiXL Media

DigiXL Brings Brands to Life on Social Media

DigiXL brings brands to life on social media, crafting compelling narratives that resonate with audiences and drive meaningful engagement. Through strategic content creation, community management, and data-driven insights, we breathe life into your brand, fostering genuine connections and sparking conversations that matter.

Our dedicated team of social media experts leverages the latest trends and platforms to ensure your brand stands out in the crowded digital landscape. From captivating visuals to impactful storytelling, we curate a dynamic social media presence that captures attention and cultivates brand loyalty.

At DigiXL, we understand that social media is more than just posting content—it's about building relationships and fostering trust. With our tailored social media strategies, we help you connect with your audience on a deeper level, driving brand affinity and propelling your business forward in the digital age.

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Services

Social Media Management

At DigiXL, we offer tailored Social Media Management solutions, from account setup to brand awareness. Our services include platform analysis, content calendar development, community management, social listening, advertising management, and performance tracking.

Content Marketing

We collaborate with you to define your brand voice and develop a data-driven content strategy. Our approach positions your brand as a thought leader, creating and distributing relevant content to boost brand awareness, website traffic, lead generation, and customer relationships.

Community Management

DigiXL specializes in building and managing vibrant social media communities on platforms like LinkedIn, Twitter, Facebook, and Instagram. We grow your followership with strategic tactics and engage your audience through initiatives such as chats, live sessions, and webinars, ensuring timely responses to foster connection.

Lead Generation

We implement marketing strategies to generate leads from social media platforms, running targeted campaigns to increase lead volume and optimize ROI. Our services enhance brand awareness, generate qualified leads, improve sales pipelines, and support data-driven decision-making.

Social Media Advertising

Our social media advertising services deliver impactful campaigns tailored to your target audience's demographics and interests. We develop strategies for platforms like LinkedIn, Twitter, Facebook, and Instagram, using advanced targeting and compelling ad formats to reach the right audience.

Influencer Marketing

DigiXL connects you with influencers who resonate with your audience, creating authentic content to boost brand awareness and drive conversions. We manage the entire campaign, from goal setting to performance optimization, ensuring measurable results.

Brand Awareness

We conduct market research to identify your target audience, craft a distinct brand voice, and create compelling content. Our expertise includes SEO optimization, media placements, social media campaigns, paid advertising, and brand identity development, ensuring a robust brand awareness strategy.

Campaign Management & Strategy

At DigiXL, we strategize integrated marketing campaigns across digital channels—social media, SEO, PPC, email, and content marketing. Our professionals manage all aspects, aligning KPIs with your objectives for comprehensive reporting and continuous refinement.

Consistent, Value-Driven Content

Tired of fleeting social media content? At DigiXL Media, we specialize in crafting enduring, valuable posts that resonate with your audience's interests and needs. From educational posts and motivational content to industry-specific insights and product-based blogs, infographics, banners, GIFs, and videos, we ensure every piece of content delivers real value. By maintaining a consistent posting schedule, staying attuned to current trends, and adhering to the 80/20 principle — 80% value-driven content and 20% business-focused content — we keep your audience engaged and eager for more.

Visual Appeal and Branding

Elevating your brand presence requires a strategic approach to visual appeal and messaging. Our seasoned professionals can help you develop a cohesive brand identity that resonates with your target audience. With consistent branding, including cohesive visuals, colors, fonts, and logos, we ensure your social media page reflects your brand's identity at every touchpoint. Additionally, we specialize in creating high-quality banners, videos, and graphics that enhance engagement and increase your reach. Count on our team to craft a visually compelling aesthetic that sets you apart from the competition and strengthens your market position.

Engagement and Interaction

Concerned about low audience engagement? Our team of experts will craft a dynamic engagement plan that fosters meaningful interactions, sparks lively conversations, and builds long-term relationships with your customers. We focus on active engagement by promptly responding to comments, messages, and mentions to build a sense of community and loyalty. Additionally, we create interactive content like polls, Q&A sessions, live videos, and interactive stories to encourage audience participation and boost engagement rates. By leveraging our expertise, you can ensure your content resonates with your audience and drives measurable results.

Analytics and Adaptation

Don't let your content performance be a mystery! We will craft a results-tracking system that uses social media analytics tools to monitor key metrics such as engagement rates, follower growth, and conversion rates. By analyzing this data, you'll understand what content and strategies work best. This allows you to constantly adapt and improve, eliminating guesswork and ensuring your content truly resonates with your audience. Get ready to see measurable results and enhanced audience engagement.

Process

Our social media marketing experts conduct a thorough analysis of your existing social media profiles. This includes examining follower demographics, content performance, and identifying areas for improvement. We also check if your social media handles accurately showcase your business, advising updates to aspects like cover image, logo, bio, hashtags, CTA, and slogan. We provide insights on profile optimization, potential content gaps, and strategies to boost engagement.

Don't have profiles yet or need a refresh? We'll help you set up your handles, ensuring they are complete with captivating visuals, clear bios, and optimized keywords for maximum discoverability.

We believe that knowledge is power! We study your competitors' social media strategies to identify what they're doing well and where they could improve. This helps us learn from their successes and find ways for you to shine.

What's your social media endgame? Increased brand awareness, website traffic, lead generation, or driving sales? Our social media marketing experts work with you to define clear, measurable goals to guide our strategy.

Understanding your target audience is the foundation of social media success. We utilize various tools and research methods to pinpoint your ideal customer's demographics, interests, online behavior, and preferred social media platforms.

Based on your goals, audience insights, and competitor analysis, we craft a customized social media strategy. This roadmap outlines the specific platforms to focus on, content themes, posting schedules, and engagement tactics for each platform.

No more scrambling for content! We create a dynamic content calendar with engaging text posts, images, infographics, polls, and videos. Our goal is to make sure the content connects with your audience and fits your brand style.

We produce high-quality, engaging content tailored to your brand and audience. This includes blog posts, infographics, banners, GIFs, videos, and more, ensuring a good mix of educational, motivational, industry-specific, and product-based content.

Your social media presence is monitored for mentions, reviews, and comments. Negative feedback is handled promptly and professionally, while positive interactions are encouraged to build a strong online reputation.

Partnering with relevant influencers can significantly amplify your brand reach and lend credibility to your message. We help identify and connect with the perfect influencers within your niche to collaborate on engaging content campaigns.

Seeking to precisely target your ideal audience and maximize brand visibility or lead generation? Our team specializes in managing paid social media advertising campaigns across multiple platforms. We ensure laser-focused targeting to optimize your return on investment (ROI).

We excel in creating and managing lively communities across platforms like LinkedIn, Twitter, Facebook, and Instagram. We boost your followership with customized growth strategies suited to your brand. By hosting engaging activities such as Twitter chats, LinkedIn Live sessions, and webinars, we actively connect with your audience. Our team promptly addresses inquiries, fostering a sense of connection and value among your followers.

At DigiXL, we conduct regular analysis of your social media performance using insightful analytics reports. This allows us to pinpoint what's effective and where there's room for improvement. With these insights, we constantly refine and optimize your social media strategy to ensure it's delivering maximum impact.

You'll stay informed with clear, easy-to-understand reports that track key metrics like follower growth, engagement rates, website traffic, and conversions (if applicable). These reports enable you to measure progress and demonstrate the tangible value of your social media efforts.

Ensuring your social media strategy remains effective in the fast-paced digital landscape, we regularly analyze your social media performance using detailed analytics reports. This allows us to identify successful tactics and areas needing improvement. With these insights, we continually adjust and refine your social media strategy to maximize its impact.

Regular meetings are scheduled to discuss campaign progress, address client questions or concerns, and collaboratively refine the social media strategy based on evolving industry trends and specific client needs. This ensures transparency and ongoing client partnership.

The pricing is tailored to your business needs, taking into account your goals, market analysis, and overall strategy.	Basic $750 / month	Standard $1000 / month	Premium $1500 / month	Enterprise Custom / month
No. of Channels	2 Channel	3 Channel	5 Channel
Number of Posts Sharing per Month	Upto 8 Posts	Upto 12 Posts	Upto 20 Posts	Custom
Social Accounts Audit				Custom
Account Setup & Optimization				Custom
Competitiors Analysis		3 Competitor	5 Competitor	Custom
Develop Social Media Staratgy				Custom
Create Social Media Calander				Custom
Engagement Campaign	£1.00	£2.00	£4.00	Custom
Create Ads		2 Ads Campaign	5 Ads Campaign	Custom
Creative Banners for Ads		Upto 2 Banners	Upto 5 Banners	Custom
Dedicated Social Media Account Manager				Custom
Monthly Performance Reporting				Custom
	Get a Quote	Get a Quote	Get a Quote	Get a Quote

FAQs

Social media marketing is a vital digital marketing channel where consumers spend significant time looking for products, reading reviews, and beginning their purchase journey. This channel has become essential for engaging prospects, driving website traffic, increasing sales, and building your brand.

There are numerous social media platforms available today, including LinkedIn, X, Facebook, Instagram, YouTube , Pinterest, Reddit and more. Choosing the best fit for your business depends on where your target audience spends their time. Not every platform will be suitable for your needs, so experts can help evaluate your audience and identify the optimal platforms for your marketing strategy.

A social media manager acts as the bridge between your business and your target audience. They evaluate your audience’s behavior and preferences to devise strategies that best engage them, promoting your business and driving sales. A manager handles all your social media marketing campaigns and adjusts strategies based on performance to achieve the best results.

When you sign up with DigiXL Media for social media marketing services, you'll be assigned a dedicated social media manager. This manager will be your main point of contact, regularly updating you with campaign performance reports. To track success, they will use various tools to capture different metrics, including LinkedIn Analytics, X Analytics, Facebook Insights, Instagram Insights, Google Analytics, HootSuite, SproutSocial and more, providing deep insights into your campaigns.

DigiXL Media stands out due to our passion for delivering results and transforming businesses. Our SMO experts have years of experience in managing high-impact campaigns and monetizing social activities through dedicated efforts. Our extensive knowledge of various social platforms is an added advantage for our partners.

Social Media Marketing